1- Resource should Have 3-4 years experience in leading a Team.
2- Resource should have the ability to cross check the work and maintain team work flow.
3- Should have 2-3 years experience in Project Management.
4- Must Familiar with e-commerce digital marketing [should have experience in working on 2 website]
5- He/she should be able to display his past work with proof.
6- Must know basic SEO tool for analysis, research and tools that help in implementation of strategy.
7- Proven SEO optimisation methodologies
8- Proven PPC skills, optimisation techniques and bid management
9- Experience in display and remarketing
10-Experience in Affiliate marketing.
11- Experience of paid social campaigns
12- Copywriting experience is a must for writing copy, client reports and landing pages
13- Basic coding knowledge (HTML, Javascript)
14- Any experience of tools such as SEM Rush / Authoritas would be a benefit
15- Evaluating product offering, traffic, landing page quality, content, design etc. when determining keywords and campaigns
16- Analysis of SERPs, analytics data, plus competitor and industry activity to make continual improvements to websites
17- Technical SEO, including 301s and site architecture
18- Monitoring Google Webmaster Tools
19- Link building strategy and implementation
It would also be beneficial to have:
1- Resource should Have 3-4 years experience in leading a Team.
2- Resource should have the ability to cross check the work and maintain team work flow.
3- Should have 2-3 years experience in Project Management.
4- Must Familiar with e-commerce digital marketing [should have experience in working on 2 website]
5- He/she should be able to display his past work with proof.