Assistant Brand Manager
Human Capital HR Solutions, Pakistan
Experience
3 Years
Salary
Job Type
Job Shift
Job Category
Traveling
Yes
Career Level
Telecommute
No
Qualification
BBA/MBA - Marketing.
Total Vacancies
2 Jobs
Posted on
Jan 10, 2023
Last Date
Apr 15, 2023
Location(s)
Job Description
- Generate ideas in collaborations with various partners and ensure implementation of annual marketing plan
- Effectively manage agency partners (Creative, Media, Activation, OOH, Production Houses, Research, digital and any other vendor for day to day and project based activities
- Work closely with Creative Agency to develop marketing materials of all variety (communication, artworks, POSM and other collaterals) in line with the brand positioning. Imagery and guidelines
- Effective and efficient media planning and execution for campaigns on TV, Radio, print, OOH
- Perform sales and investment analysis and develop brand strategy documents
- Generate and maintain records of all investments and conducts a quarterly variance analysis
- Plan and execute BTL activities including Events, Activations, Exhibitions and Seminars and ensure the media amplification as and when required.
- Collaborate with Digital team for 360 degree campaigns or any other relevant task
Job Specification
1- Marketing planning
2- Creative
3-communication
4- sales
5- 360 degree campaigns
6- brand positioning
7- Research,
Human Resources - Karachi, Pakistan