Aftab Associates Pvt Ltd (AAL) has been providing its services to the market research sector since 1983 and is one of the first Market Research Agencies in Pakistan. The Chairman, Mr H Aftab Ahmad- an IBA Alumni, started the enterprise as a freelance market researcher and slowly and steadily expanded to the extent of becoming one of the renowned giants in the sector. Over the years, AAL has developed strong ties with Nielsen and TNS through joint ventures and affiliations. We have cherished memberships with ESOMAR and MRS (UK) as well as many local market research forums. Furthermore, through networking, key business insights and careful development; a team has been established that strategized effectively and competed well to take a big share of the MR business for the past three decades.
We provide top of the line customized, well-formed, holistic and ingenious research material whose fluidity allows our clients to apply the research in many areas of business understanding. We aim to provide actionable insights into the ever changing world of the consumer through rich and inventive customized and syndicated research. The latter allows the market to enhance and prepare itself for the socio-economic, cultural and political changes in the country. The main task that Aftab Associates has entrusted itself with is to spread awareness so that meaningful and competent facilities are supplied. In line with this aim, we have researched comprehensively in multiple sectors nationally and internationally. We have extensive experience of handling many projects for our clients from sectors like FMCG, Telecom, Banking, Retail, Social researches – to name a few.