Job Description
To assist the Marketing Team in creating a distinguished brand image for Streebo’s Information Management (IM) practice as a leader in the space of big data and business intelligence. To help in creating a never-ending funnel of qualified leads for Streebo’s products and services in IM. To be a key contributor and team player in a team of A players as well as world class contractors.
Location: Karachi/Pakistan
Job Responsibilities:- Assist the Marketing Team in working collaboratively with a diverse team to create and manage cross-organizational, integrated marketing strategies including digital branding and advertising campaigns.
- Developing the marketing strategy in line with the Marketing Team and provide ideas to drive brand strategies to deliver measurable top line and bottom line.
- Monitor and analyze market trends; study competitors' products and services; identify target market and develop strategies to attract potential customers; and explore ways of improving existing products and services to increase profitability.
- Develop pricing strategies, balancing firm objectives and customer satisfaction.
- Be the forefront in managing the writing and editing support for all outbound member communication including all promotional materials, website content, social media and monthly newsletter etc.
- Review and edit existing promotional materials for marketing effectiveness, cross and up selling implications and adherence to brand guidelines.
- Research, suggest and coordinate in promotional activities and trade shows, working with developers, advertisers, and consultants, to market products and services in an effective manner.
- Use sales forecasting or strategic planning to ensure the sale and profitability of products, or services, analyzing business developments and monitoring market trends.
Job Specification
Competencies:·
Proactivity: Prepares in advance to deal with any new possibility and is keen to take initiatives. ·
Motivated: Demonstrates tenacity and willingness to go the distance to get something done.·
Presentation Skills: Speaks and writes clearly and articulately without being overly verbose or talkative. Maintains this standard in all forms of communication, including e-mail. ·
Flexibility: Adjusts quickly to changing priorities and conditions. Copes effectively with complexity and change. ·
Ability to learn: Openness to work with and coach subordinates from different parts of the world. Availability to work off hours to accommodate global workforce and timings.
Nice to have:· Experience with Information Management / Big-data Products