Google Adwords Expert
Dataslices Inc, Pakistan

Dataslices, A Canadian based company looking to expand its base in Lahore, want to hire a Google Ad Words and SEO Expert. The Google Ad Words and SEO Expert position is responsible for managing various Google Adwords campaigns to ensure that they are optimized to deliver the maximum ROI for the company clients. Improve ROI for campaigns through proactive bid and position changes.

* Improve traffic quality through keyword research, use of negative keywords, and omission of poor quality keywords.
* Improve CTR through testing effective ad copies.
* Should have firsthand knowledge of Google Analytics.
* Improve conversion and navigation paths through testing different landing pages and identifying best performers.
* Should be updated with latest technologies.Work with the executive team, marketing team, and web developers to design, implement, and manage a company-wide PPC marketing strategy
* Introduce the latest technologies and influence internal PPC methodologies
* Design and implement PPC strategies for our proprietary online marketing platform
* Provide and manage PPC campaigns for various company online assets
* Provide and manage PPC campaigns for selected client accounts
* Understand and develop successful PPC strategies
* Optimize conversion rates and increase company ROI
* Monitor and analyze PPC Campaign tracking and reporting
* SEO
* To do a complete analysis of website along with their recommendations.
* To do in-depth keyword analysis using different tools.
* Should be able to do On-page and Off-page Optimization with professional expertise.
* Should be able to run linkage campaigns effectively.
* Should be updated with latest technologies.

- Professional experience implementing and managing PPC campaigns
- Proven history of success in PPC marketing
- Expert knowledge of website analytics and conversion rate optimization
- Good knowledge of HTML and web technologies
- Google Ad Words Professional Certification a plus
- Experience managing Google Ad words and SEO.
- Strong understanding of current online marketing concepts, strategy and best practice.
- Previous experience in a similar digital marketing role.
- Experience managing Google Ad words and SEO.