1. Good knowledge of website contents writing and blogging. 2. Good knowledge of social media and preferably Facebook/ twitter. 3. Research, write and edit copy for marketing communications including but not limited to print and online articles, newsletters, videos, webinars, info graphics, white papers, case studies, blog posts, Web site content and more. 4. Draft landing page copy as well as supporting email and social copy to drive demand for content initiatives. 5. Collaborate with design, digital, search and other teams to develop compelling, often unexpected, content plans. 6. Interview subject matter experts on a variety of topics and translate that information into captivating and concrete storytelling. 7. Think strategically and participate in creative conception in a wide range of media, beyond the "what is" into the realm of "what can be". 8. Establish strong relationships across departments and an understanding of client needs, the consumer experience, marketing strategy and operational capabilities
The individual must have a very strong command over the English language and should be comfortable in researching about subjects.