SEO
Chrome Brains, Pakistan

We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.

You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

Responsibilities
· Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
· Track, report, and analyze client website analytics and PPC initiatives and campaigns
· Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
· Optimize copy and landing pages for search engine marketing
· Perform ongoing keyword discovery, expansion and optimization
· Research and implement search engine optimization recommendations
· Research and analyze competitor advertising links
· Develop and implement link building strategy
· Work with the development team to ensure SEO best practices are properly implemented on newly developed code
· Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
· Write original, powerful SEO contents for websites and blogs.
· Consult with web designers to improve the navigation of a site to enhance its search engine ranking.

Minimum 03 year SEO experience

· Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
· Solid understanding of performance marketing, conversion, and online customer acquisition
· In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
· Working knowledge of HTML, CSS, and JavaScript development and constraints
· Up-to-date with the latest trends and best practices in SEO and SEM ·