Company: Global HR Solutions
Role Overview:Global HR Solutions, a marketing and advertising firm based in Islamabad, is seeking a motivated Digital Marketing Manager to plan, execute, and monitor digital marketing strategies that increase brand awareness, drive online presence, and generate qualified leads. This part-time, remote/online role is evening-shift and suits an independent, data-driven professional with strong communication skills and at least two years of relevant experience.
Key Responsibilities:- Plan and execute digital strategies across SEO, content marketing, social media, and paid channels to meet business objectives.
- Conduct SEO audits, perform keyword research, and optimize website content to improve organic search rankings and traffic.
- Manage marketing automation platforms to streamline campaign workflows and nurture leads.
- Analyze campaign performance using Google Analytics, Facebook Insights, and social media analytics; produce data-driven reports and recommendations.
- Optimize conversions through A/B testing and Google Optimize; manage tags via Google Tag Manager.
- Create and oversee content plans aligned with SEO best practices.