Business Development Officer - Institutional & HORECA Sales
- location_onKarachi
- work_outlineFull Time
The essentials
- Experience3 Years
- Career levelNon-Managerial
- ShiftMorning Shift
- EducationMinimum 3 years relevant experience in institutional/B2B sales, business development, FMCG, food distribution, wholesale, HORECA, or dealer/distributor development. Formal education or certifications preferred but not mandatory.
What you’ll be doing
Company: Yousuf Rice (S.S. International)
Role Summary:
Role Summary:
- On-site, field sales role across Karachi responsible for creating and growing recurring B2B revenue by developing institutional, HORECA (hotels, restaurants, caterers), corporate, wholesale, dealer, and distributor accounts.
- Coordinate with internal teams for order fulfillment and account servicing.
- Regular travel within Karachi and territory management required; own motorcycle/transport preferred.
What we’re looking for
- Must-have experience:
Institutional sales and business development
HORECA sales (hotels, restaurants, caterers)
B2B sales and strategic account development
Dealer and distributor network development
FMCG or food distribution channel experience - Core skills:
Lead generation, prospecting, and account mapping
Key account and client relationship management
Sales pipeline management, forecasting, and reporting
Strong negotiation and commercial proposal skills - Operational / other:
Product presentation, sampling, and proposal development
Territory management and planning
Ability to work independently in the field and coordinate with internal teams
About the employer
S.S International - Yousuf Rice arrow_forward
Food Production · Karachi, Pakistan
About Us
Yousuf Rice operates under S.S. International and is a growing rice brand based in Karachi. We provide quality rice products to households, retailers, wholesalers, hotels, restaurants, caterers, institutions, dealers, and distributors.
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