Content Writer (B2B Apparel & Fashion Industry)
- location_onKarachi
- work_outlineFull Time
- scheduleNight Shift
- group_add2 openings
The essentials
- Experience3 Years
- Career levelNon-Managerial
- ShiftNight Shift
- EducationBachelor’s degree in English, Journalism, Marketing, Communications, Fashion Studies, or equivalent experience; 2+ years of professional B2B content writing experience in apparel, manufacturing, or related industries; portfolio required.
What you’ll be doing
Company: The Goat Edge Company
Job Type: Full-time
Shift: Night Shift (9:00 PM – 6:00 AM)
Location: Karachi (Main Munawar Chowrangi, Gulistan-e-Johar)
Job Summary:
We are seeking a creative and detail-oriented Content Writer with strong research and SEO writing skills to produce high-quality, B2B-focused content for the apparel, manufacturing, and supply-chain sectors. The role involves transforming technical production details into client-facing content, creating case studies, white papers, product descriptions, and sales enablement materials, and supporting lead generation through optimized content.
Responsibilities:
Job Type: Full-time
Shift: Night Shift (9:00 PM – 6:00 AM)
Location: Karachi (Main Munawar Chowrangi, Gulistan-e-Johar)
Job Summary:
We are seeking a creative and detail-oriented Content Writer with strong research and SEO writing skills to produce high-quality, B2B-focused content for the apparel, manufacturing, and supply-chain sectors. The role involves transforming technical production details into client-facing content, creating case studies, white papers, product descriptions, and sales enablement materials, and supporting lead generation through optimized content.
Responsibilities:
- Research technical apparel production processes (sampling, grading, production planning, QC) and translate them into clear, client-facing content.
- Write case studies, white papers, product descriptions, blog posts, and sales enablement materials for B2B audiences.
- Optimize content for on-page SEO and structure content for discoverability and lead generation.
- Collaborate with technical teams to validate terminology and specifications (fabrics, finishes, trims, specs).
- Manage editorial calendar, meet deadlines, and handle revisions.
- Use CMS and collaboration tools to publish and track content performance.
What we’re looking for
- Proven B2B content writing experience for apparel, textiles, manufacturing, or supply-chain sectors; portfolio required.
- Strong research skills to interpret technical production details and convert them into client-facing content.
- Excellent command of English grammar, tone control for professional audiences, and ability to adapt brand voice.
- SEO knowledge: on-page optimization and content structuring for lead generation and discoverability.
- Experience writing case studies, white papers, product descriptions, and sales enablement materials.
- Familiarity with apparel terminology (fabrics, finishes, trims, specs) and ability to work with technical teams to validate content.
- Strong project management: meeting deadlines, managing revisions, and organizing an editorial calendar.
- Proficiency with CMS, Google Workspace, and basic analytics for content performance tracking.
About Us
The Goat Edge is a fast-growing B2B apparel manufacturing company based in Karachi, Pakistan, specializing in custom clothing production and private label manufacturing for brands, startups, and businesses worldwide. We provide end-to-end apparel
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