Brand Manager Uniworth Dress Co., Pakistan Hot Job

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Experience
3 Years
Salary
50,000 - 90,000 PKR
Job Type
Shift
Category
Requires Traveling
No
Career Level
Telecommute
No
Qualification
Masters
Total Vacancies
1
Posted on
Jun 14, 2016
Last Date
Aug 14, 2016
Location(s)

Description

  • Analyse how our brand is positioned in the market and crystallise targeted consumers insights
  • Take brand ownership and provide the vision, mission, goals and strategies to match up to
  • Translate brand strategies into brand plans, brand positioning and go-to-market strategies
  • Lead creative development and create motivating stimulus to get targeted population to take action
  • Establish performance specifications, cost and price parameters, market applications and sales estimates
  • Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
  • Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues
  • Oversee marketing and advertising activities to ensure consistency with product line strategy
  • Monitor product distribution and consumer reactions
  • Anticipate bottlenecks
  • Brainstorm new and innovative growth strategies
  • Align the company around the brand’s direction, choices and tactics

Specification

  • Proven working experience as brand manager in a reputed brand for atleast 2-3 years (Non-Experience as Brand Manager Must not Apply)
  • Excellent understanding of the full marketing mix, preferably of a fashion brand
  • Highly creative with ability to think out of box
  • Experience in identifying target audiences and devising campaigns that engage, inform and motivate
  • Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management
  • Strong analytical skills and data-driven thinking
  • Advanced communication and interpersonal skills
  • Up-to-date with latest trends and marketing best practices
  • Comfortable working with numbers, metrics and spreadsheets
  • Excellent command of the English language
  • BS/MS degree in marketing or a related field

Uniworth Dress Co.

Retail - Lahore, Pakistan

About Us

Uniworth Dress Co.is garment manufacturer having its own retail outlet known as Shirt and Tie Shop. Uniworth was established in 1971 and has achieved various milestones in last four decades. We initialized our business from manufacturing kids and lad
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