Social Media Expert
Cotton & Cotton, Pakistan

Act as a frontline brand manager by interacting with customers and fans in real time on various web platforms

Responsible for daily posts/tweets to all applicable social media outlets

Online conversations by answering questions, offering solutions, mediating conversations; and creating contents for feeds and sparking discussion on various social network sites

On the company’s behalf using face book, twitter, LinkedIn, Pinterest, Instagram etc

Monitoring and analysis of social media trends and their impact on the company brand and supervision on an internal team

Passion for SEO and internet marketing

Outstanding ability to think creatively, and identify and resolve problems

Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere

Ability to clearly and effectively articulate thoughts and points

High levels of integrity, autonomy, and self-motivation

Excellent analytical, organizational, project management and time management skills

Responsible for identifying search engine marketing business opportunities based on competitive research, industry data/trends and key performance metrics of current marketing campaigns

Building search engine volume and efficiency forecasts, initiating tests to improve key metrics, making recommendations on keyword selection, and managing relationships with SEM partners

Ability to make profitable decisions based on data

Must demonstrate the ability to write professionally

Excellent verbal and written communication skills, strong attention to detail

Previous experience in the development and implementation of media planning and buying strategies within the advertising industry; and a strong familiarity with online marketing best practices.

Job Rewards and Benefits