Job Description:
Managing the social media marketing strategy for clients; focusing on LinkedIn, Twitter, YouTube and Facebook.
Execution of all social media activities (i.e. building connections, tweeting, sharing/posting/curating content, engaging, liking, increasing social reach) for clients.
Creating social media campaigns that drive target buyers to client sites/microsites and generate leads for our clients.
Spending hours on LinkedIn every day engaging directly with a clients’ target audience by attempting to connect with users who meet a particular profile, sharing content and using proprietary techniques to grow LinkedIn connections and improve overall engagement with a client across their personal profile and/or their LinkedIn Company Pages.
Implementing Social Media tactics aligned with our clients’ buyer personas, products, keyword and SEO strategies.
Conduct competitive analysis studies and benchmarking on client peers and competitors including proprietary methods to acquire their follower base Undertaking social listening programmes designed to identify and respond to immediate leads in real time
Weekly reporting
Database creation/upkeep/management
What are we looking for?
The ideal candidate must possess the following skills and experience:
Good Communication skills
Strong English fluency
Good Understanding of Digital Platforms integration's
Worked on SEO
Worked on HubSpot
Knowledge and experience about social media tools
Good Understanding about Linked In marketing
Good Understanding about Facebook Paid marketing
Good understanding of digital services
Experience in Blogging / Content writing
Experience of Working with CMS teams
Understanding about Website development and social media integration