Digital Marketing Strategist
BMC Group, Pakistan

DIGITAL MARKETING STARTEGIST

JOB BREIF

BMC Group is a well-established name in the media and the pharma industry of Pakistan. We have a decade old partnership with world-renowned Reuters Media; and we have our own reliable software products serving different industry segments in Pakistan.

We are currently looking for a dynamic digital brand strategist; who can build a brand strategy for our products and marketing strategy for Reuters product in Pakistan and international markets. The individual will be responsible for our different brand and will execute a cohesive marketing strategy to generate new business.

RESPONSIBILITIES

Build a digital marketing strategy for different set of products targeting B2B Clients.

Develop a strong understanding of the product features and benefit and identify the key market segments.

Increase market reach and build a strong storyline around it.

Build resources to manage and ensure business continuity

Manage internal and external client expectations.

Establish best practices in digital marketing.

Two to three years of full-time experience in digital marketing and brand management

Excellent written and verbal communication skills

Strong research and analytical skills

In-depth understanding of the company’s current products and future concepts

A willingness to listen

Ability to think creatively and innovatively

Budget-management skills and proficiency

Analytical skills to forecast and identify trends and challenges

Familiarity with the latest trends, technologies and methodologies in Digital media.

Bachelor degree in Marketing or relevant field

Location : Khayaban-e-Nishat Ittehad Commercial Lane DHA Phase 6 Karachi

Job Rewards and Benefits