Digital Marketing Expert (Email Marketing, Social Media Marketing, SEO)

Digital Marketing Expert (Email Marketing, Social Media Marketing, SEO) Job in Pakistan
SINTECH Technology Solution and Services Providers , Pakistan Gallery Job

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1 Year
15,000 - 30,000 PKR
Job Type
Job Shift
Job Category
Requires Traveling
Career Level
Only Dedicated and Skilled Professional Required. No Qualification required
Total Vacancies
1 Job
Posted on
Jun 21, 2019
Last Date
Sep 21, 2019

Job Description

We are looking for a Digital Marketing Expert, with solid experience across Social Media Marketing, Email Marketing & SEO. The candidate should have an in-depth understanding of Facebook Business Manager and Email Marketing Tools, with a grasp on how to identify the audience, plan a campaign and execute it on Email List and Facebook. Equally, the candidate should be able to use Google Adwords, and should also be able to show strength in audience identification via Google Analytics & Facebook Pixel. The candidate should also understand and have a proven track record with ‘Retargeting’. It would be a plus point if the candidate can demonstrate a working knowledge of ‘Front End Web Technologies’ from a marketing perspective. This includes a good understanding of web page structure (HTML/CSS), alongside a basic understanding of JavaScript.

Responsibilities (Email Marketing)

  • Create email marketing campaigns to promote company’s services
  • Ensure marketing message is conveyed clearly and delivered properly to prospects
  • Ensure messages are sent in proper form and template
  • Proofread emails for clarity, grammar, and spelling
  • Create database of emails for lead generation
  • Follow up on interested respondents
  • Include persuasive 'call-to-action' in advertisements and promotions
  • Track and analyze direct and interactive marketing campaigns

Responsibilities (Facebook and SEO)

Exceptional Skill with Facebook Business Manager, 360 degree understanding of synchronization between Facebook & Instagram

In-depth understanding of the differences between the algorithms used behind Reach, Traffic Generation, Brand Awareness, Engagement, etc.

Experience in setting up and optimizing Google Adwords campaigns

Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

Experience in optimizing landing pages and user funnels

Experience with A/B and multivariate experiments

Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

Working knowledge of HTML, CSS, and JavaScript development and constraints

Up-to-date with the latest trends and best practices in online marketing and measurement

Job Specification

  • Skills and Qualifications
  • Candidate should have good Knowledge of famous Email Marketing Services such as Mail Chimp etc.
  • Excellent written and copywriting skills
  • should Know how to compose Email database of Potencial Individuals and companies
  • Proven work experience as an Email Marketing Specialist
  • Industry experience of running SMM & PPC campaigns over multiple projects
  • Strong analytical skills and data-driven thinking, showing a grip on Facebook Pixel & Google Analytics
  • Good knowledge of web technologies and a ‘client-side approach’ to problem-solving
  • Awareness of industry trends across Digital Marketing, Design and Development
  • Good Communication Skills

SINTECH Technology Solution and Services Providers

Information Technology and Services - Karachi, Pakistan
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