SEO Specialist Job in Pakistan Topdot , Pakistan

5 Years
50,000 - 70,000 PKR
Job Type
Job Shift
Job Category
Requires Traveling
Career Level
Bachelor or Master
Total Vacancies
1 Job
Posted on
Jul 16, 2019
Last Date
Aug 15, 2019

Job Description

Topdot is seeking a full-time SEO Specialist in Lahore to join our team immediately. We are an established interactive agency with offices located in Lahore and New York with great clients and an incredible roadmap.

The ideal candidate will have at least 5 years of direct SEO experience.

Responsibilities will include:

  • Assisting with strategic development for SEO campaigns, starting from kick-off and extending thru post-launch and analysis stages
  • Defining and building keyword lists based on clients’ objectives and market opportunity, using a mix of proprietary tools, analytics data, and PPC data
  • Preparing and executing on-page optimization strategies to achieve organic visibility
  • Preparing website technical audits to identify areas of concern from an SEO perspective
  • Reviewing website server logs, crawl reports, and analytics reports to come up with strategies to improve indexation
  • Reviewing web analytics data to provide feedback to our internal team on performance, and to analyze visitor behaviour and trends to come up with the next steps
  • Working with our internal resources to prepare, plan, and execute link building and content marketing strategies
  • Coordinating regularly with our website development, SEM, design, and business development teams, as well as with senior management, to ensure that clients are getting positive results
  • Collaborate with content and outreach team to help identify opportunities to create, distribute, and promote web content.

Job Specification

Required Skills

  • Strong English language and email communications skills
  • Organized and detail-oriented
  • Familiarity with website analytics platforms such as Google Analytics, Omniture, WebTrends, etc.
  • Knowledge of factors that influence search engine rankings
  • Ability to think strategically to identify and define keyword opportunities for optimization
  • Vast knowledge of SEO software such as Moz, BrightEdge, DeepCrawl, Conductor, SEOBook, ScreamingFrog, and others
  • Experience with paid search (Google AdWords, Bing Ads, etc) is a plus
  • Strong knowledge of Microsoft Excel and/or Google Docs
  • A strong passion for SEO.
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