Develop and implement a sponsorship sales plan for increasing revenues in a cost-effective manner. Target objectives include increasing sponsorship sales and creating sponsorship products and licensing deals in order to meet or exceed the overall business objectives.
Develop and implement a sponsorship budget to achieve the sales plan.
Develop, maintain and implement sponsorship program guidelines to increase sponsorship recruitment, satisfaction, and support.
Manages all sponsorship activities. Responsible for sponsor prospecting, proposal customization and presentation, contract revision and servicing, sponsor follow-up and support, trade shows development and representing the company at industry functions.
Interface with Internet Marketing to create and manage online sponsorship programs to ensure a steady stream of prospects and future sales.
Submit marketing plans, prospect activity, and forecast reports to the President; provide briefings to others as necessary or as requested.