Codup is looking for a digital marketing expert in a tactical as well as managerial role. The details of the role are listed below:
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
- Follow marketing trends to build out social strategies, ideate with internal stakeholders and oversee social content distribution and execution of plans.
- Devising strategies to drive online traffic to the company website.
- Lead generation through various Digital Marketing techniques including PPC advertising, Blogs, Newsletters etc.
- Design, build and maintain our social media presence.
- Identify trends and insights, and optimize spend and performance based on the insights.
- Plan, execute, and measure experiments and conversion tests.
- Bachelor’s degree in Marketing or equivalent.
- Excellent communication and coordination skills, includes client communication.
- 4-5 years of core digital marketing experience, 1-2 years of managerial experience.
- Experience managing PPC, SEO and Affiliate programs.
- Strong understanding of current online marketing concepts, strategy and best practice.
- Be passionate about marketing, as well as digital and emerging communication trends.