We are looking for an SEO Manager to coordinate SEO efforts, including onsite and offsite optimization and keyword expansion research. You’ll also oversee paid search campaigns to ensure their success.
We are looking for an analytical and perceptive professional who is a skilled communicator and able to collaborate with various teams. Current knowledge of SEO practices and techniques is essential to this role.
Your goal will be to ensure that content is search-engine friendly and optimized to increase our company’s profitability.
Responsibilities
Develop and execute successful SEO strategies
Conduct keyword research to guide content teams
Review technical SEO issues and recommend fixes
Optimize website content, landing pages, and paid search copy
Direct off-page optimization projects (e.g. link-building)
Collect data and report on traffic, rankings and other SEO aspects
Work with social media and PPC teams to optimize campaigns
Keep abreast of SEO and integrated marketing trends
Requirements
Proven experience as SEO, SEM or similar role
Knowledge of standard and current SEO practices
Experience with SEO reporting
Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)
Excellent communication skills
Strong organizational and leadership skills
Analytical mindset with numerical aptitude
BSc/BA in Marketing, Business or related field
Proven SEO experience and a track record of success growing organic search traffic and conversions
Solid understanding of performance marketing, conversion, and online customer acquisition
Up-to-date with the latest trends and best practices in SEO and inbound marketing
In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)