SEO Executive
Tech Empire Pvt Ltd., Pakistan

The SEO Executive is responsible for improving the websites of clients to increase web traffic. They focus on keyword research, limiting the repetition of content and building links. Working alongside our existing team of digital marketers, your role will be to complete a variety of tasks including search engine optimisation, link building, social media and email marketing.

This opportunity will allow you to apply your range of digital marketing skills as well as working with exciting client websites,entering competitive markets across a range of industries. We are offering aflexible career development program where you will work on projects lasting from a few weeks through to several months,alongside experienced and innovative team members.

Responsibilities

Develop and execute successful SEO strategies

Conduct keyword research

Optimize website content, landing pages and paid search copy

Review technical SEO issues and fix

Collect data and report on traffic, rankings, and other SEO aspects

Experience with SEO reporting

Familiarity with relevant tools

Web analytics tools (e.g. Google Analytics, Web Trends)

Carry out detailed keyword research for new and existing clients.

Improve the search engine ranking of SEO clients through

On page optimization

Off page optimization

Link building

Research, implement and monitor social media campaigns

Perform PPC outcome and result based campaigns

Participate in forming effective paid search strategies

Launch and optimize various PPC campaigns

Oversee accounts on search platforms (e.g. Google AdWords, Bing)

Be involved in keyword selection and audience targeting

Monitor budget and adjust bids to gain better ROI

Track KPIs to assess performance and pinpoint issues

Produce reports for management (e.g. dashboards)

Write attractive and concise copy for adverts

Suggest and develop new campaigns across multiple channels

Maintain partnerships with PPC ad platforms and vendors

Find ways to reduce risk of click fraud

Keep abreast of PPC and SEM trends

Knowledge of HTML/CSS/Bootstrap/ and other platforms

Excellent communication skills

Strong organizational and leadership skills

Analytical mindset with numerical aptitude

Perform in-depth analysis of new client sites

with clients during pre-sales work and throughout active campaigns.

BS in Marketing, Business, or related field

Job Rewards and Benefits