Job Description
A Media Marketing Executive is responsible for managing the selling of print space in newspapers and magazines, and broadcast time on radio and television for the clients of the advertising agency. They find clients for TV Commercials, Documentaries, Animation, Web Sites. They use statistical models to determine the best media plan for the client, based on maximum media effectiveness for the client. They deal with media sales representatives and determine where to place ads based on the client's objectives and budgets
Job Specification
Marketing Experience