We are looking for expert Social Media Marketing Manager (Female Only )with hands on experience in running cost effective AdWords / Facebook ads and digital marketing campaigns.
The candidate will be responsible for Managing, Planning & Executing PPC, Social Media campaigns for Company.
Must have Good Knowledge of Google Ads and Facebook Ads
Plan, Manage and optimize successful PPC marketing campaigns.
Create, categorize and refine keyword lists to create a comprehensive campaign that drives qualified visitors to client sites.
Implement successful bidding strategies and effective keyword management.
Continually monitor, revise, and optimize ad text as necessary.
Improve ROI for PPC campaigns through proactive bid and position changes.
Improve traffic quality through keyword research, use of negative keywords, and omission of poor quality keywords.
Improve CTR through A/B testing
Should have first-hand knowledge of Google Analytics.
Improve conversion and navigation paths through testing different landing pages and identifying best performers.
Run A/B Split and multi-variate PPC tests, assess outcomes and improve campaigns