Digital Strategist
Ogling, Pakistan
Job Description
We are looking for a skilled and results-driven digital strategist to coordinate our various digital mediums and assist our company in reaching specific goals. The digital strategist will be tasked with analyzing user experience data, initiating digital projects, reporting on planned and current strategies, leading effective digital marketing strategies, and ensuring that projects are executed within budget.
You will play a pivotal role in growing our business, customer base, and improving user experience.
Ideal candidates for this position should be innovative, and web and multimedia savvy. Ultimately, the outstanding Digital Strategist should have a firm grasp of the various digital touchpoints, steer our organization's digital narrative, and drive highly effective digital campaigns.
Digital Strategist Responsibilities:
Evaluate and implement improvements on digital strategy.
Research the latest digital tools and interactive trends.
Optimize SEO.
Create integrated and cost-effective digital strategies.
Drive value for the organization.
Analyze and report on digital campaigns.
Analyze customer and user data.
Engage with clients, sales teams, and management.
Map out how digital assets will be optimized for business results.
Define and action digital events.
Job Specification
- Conducting research into market trends
- Identifying digital channels for campaigns
- Developing project plans
- Conducting brand analysis
- Creating marketing collateral
- Scheduling email campaigns
- Purchasing ad space or keywords
- Search engine optimization tasks
- Updating company social media accounts
- Reading analytics reports