Job Description
Researching and reporting on external opportunities
Understanding current and potential customers
Managing the customer journey (customer relationship management)
Developing the marketing strategy and plans
Measuring success
Ensuring timely delivery
Developing guidelines
Making customer focused decisions
Ensure the increase in sales for a particular area that has been assigned to the manager.
Job Specification
Good communication skills
Able to meet clients
Marketing managers need to have a good knowledge of the customer.