Expert CVM Contectual Marketing
PMCL-JAZZ, Pakistan

1 Year
0 - 0
Job Type
Job Shift
Job Category
Career Level
As mentioned in job details
Total Vacancies
1 Job
Posted on
Feb 17, 2023
Last Date
Mar 17, 2023

Job Description

Grade Level: L2

Location: Islamabad

Last date to apply: 28TH Feb 2023

What is Expert - CVM amp; Contextual Marketing?

Expert - CVM amp; Contextual Marketing is a Full time Assistant Manager position. The professional holding the position will ensure the execution of CVM campaigns and Delivering the Target KPIs assigned to them in accordance with the company’s must win battles. He/she will play primary role in GSM base management, devising and implementing strategy for churn reduction, subscriber engagement, revenue and life cycle enhancement activities.

The role reports directly to the Head of CVM and has 18 people reporting directly into it.

What Expert - CVM amp; Contextual Marketing does?

  • Key Responsibilities
    • Develop understanding of existing CVM framework
    • Develop understanding of CMS, BI Tools and data science capabilities
    • Take charge of the assigned portfolio and be responsible for the targets
    • Ensure all governance related attributes are implemented
    • Build rapport with stakeholders such as Segments amp; Pricing and work alongside them to achieve company goals
    • Contribute in the development and use of data science models for campaigns
  • Key Deliverables
    • Design and development of contextual marketing use cases
    • Campaign improvement and OMNI Channel use cases
    • Manage conventional CVM activities of the assigned portfolio
    • Work on personalized Product Portfolio for CVM Team
    • Ensure CVM Targets are being met for (Revenue, Churn, 4G, Multiplay or any other KPI)

Jazz is an equal opportunity employer. We celebrate, support, and thrive on diversity and are committed to creating an inclusive environment for all employees.


  • Education Master’s in Business Administration/ Economics or equivalent

o Stakeholder Management

o Pressure Handling

o Analytical and Presentation Skills

  • 3-4 Years relevant experience
  • Business Analytics / Commercial domain experience
  • Candidates with Pricing and Segment’s experience would be preferred


As one of the leading employers in the country, Jazz epitomizes the philosophy that each Jazz employee is passionately living a better every day inspired and enabled by visionary leadership, a unique professional culture, a flourishing lifestyle, and continuous learning and development.

As one of the largest private sector organizations in Pakistan, our objective is to continue to change the lives of our 75 million customers for the better. This is an opportunity for someone who wants to be part of something transformative, someone who can play a critical role in driving our success. Together, we can empower millions more with the tools necessary to progress in an increasingly digital economy.

Job Specification


Information Technology and Services - Islamabad, Pakistan