Marketing Executive
Loop, Pakistan

We’re looking for an experienced Product Marketing Executive to lead strategic communications, product positioning decisions and create customer conversion from digital channels. You’ll work closely with product managers and designers to drive go-to-market strategy, positioning, and content asset creation to deliver comprehensive and understandable customer experiences across all channels. You will be the owner of all web development projects.

Responsibilities

• Deeply understand how to scope and execute marketing strategies needed to reach different customer segments
• Maintain close contact with customers to build customer success stories
• Develop communication and positioning strategies based on user research and competitor analysis
• Manage and track website analytics to drive developments and updates
• Work alongside our diverse team of designers and developers to create concepts and mockups for our website
• Generate inbound marketing strategies to upscale lead generation
• Work closely in the Product Design collective to strategy to drive growth
• Track web analytics for continuous web improvement and growth
• Frequently develop content assets to drive web traffic
• Advocate for users to shape product communications and strategy

Requirements

Requirements

• 1-2 years of product marketing preferably in tech
• Relevant degree in marketing, communications or business
• Passionate about product and tech
• Organisational and leadership skills to own and execute projects independently
• Adaptable to changing needs, requirements
• Structured to find clarity in ambiguity

Nice to have

• Product thinking
• Design maturity
• UX writing

Benefits

• Paid Time Off
• Pension Plan
• Private Health Insurance
• Training amp; Development