Responsibilities:
1. Develop and execute marketing strategies to increase brand awareness and generate leads for the automotive industry.
2. Conduct market research and analyze consumer behavior to identify new opportunities and trends.
3. Plan and coordinate marketing campaigns, including digital advertising, social media management, and email marketing.
4. Create and manage content for website, blog, and social media platforms.
5. Monitor and analyze the performance of marketing initiatives, and provide reports and recommendations to management.
6. Collaborate with internal teams to ensure consistent messaging and brand consistency across all channels.
7. Stay abreast of industry trends and developments, and participate in industry events and conferences.
8. Build and maintain relationships with key industry influencers and stakeholders.
9. Assist with the development and execution of sales and promotional activities.
10. Contribute to the development of marketing collateral, such as brochures, flyers, and presentations.
1. Minimum 2 years of experience in marketing within the automotive industry.
2. Strong understanding of marketing principles and strategies.
3. Proficient in digital marketing platforms and tools, such as Google Analytics, social media management software, and email marketing software.
4. Excellent written and verbal communication skills.
5. Creative thinker with the ability to develop innovative marketing campaigns.
6. Strong analytical and problem-solving skills.
7. Ability to work effectively both independently and within a team.
8. Strong attention to detail and organizational skills.
9. Ability to manage multiple projects and meet deadlines in a fast-paced environment.
10. Knowledge of the automotive industry and trends is preferred.