Google Ads And Facebook Ads Specialist - REMOTE
Frillsoft, Pakistan
Job Description
Job Title: Google Ads and Facebook Ads Specialist
Location: Remote
Company Overview:
Frillsoft is a company that offers candidate sourcing and recruitment services. They have a wide network and expertise in finding the perfect candidates for different job positions. Their goal is to help businesses find the right talent and support their growth. Our suite of services includes Customer Service Representatives, Tele sales, Virtual Assistants for Ecommerce Stores, Digital Marketing Specialists, Graphic Designers, Software Engineers, Web Developers, Application Developers, Accountants and Bookkeepers, Marketing. We are committed to helping brands achieve online success through strategic solutions and creative execution.
Role Description
As a Google Ads and Facebook Ads specialist, you will be responsible for managing and optimizing Google Ad campaigns for our business. You will work closely with the marketing and sales teams to develop an effective strategy that drives traffic to our website and generates leads. You will also monitor and analyze campaign performance, identify trends, and suggest improvements to increase ROI.
Google Ads Expertise:
Facebook Ads and PPC expertise.
Develop and execute strategies that align with our business objectives.
Collaborate with the marketing team to define target audiences and set campaign goals.
Identify the most effective digital platforms and ad formats for each campaign.
Campaign Execution:
Set up, launch, and monitor advertising campaigns on Google Ads and Merchant Center.
A/B test ad creatives, copy, and landing pages to enhance campaign performance.
Ensure campaigns meet KPIs and budget requirements through continuous optimization.
Job Specification
Qualifications
Bachelor's degree in Marketing, Business Administration, or related field
Proven 1 or 2 year of experience as a Google Ads Specialist or a similar role
Expertise in managing and optimizing Google Ad campaigns
Experience with keyword research, ad copywriting, and A/B testing
Analytical mindset with an ability to identify trends and insights
Excellent communication and teamwork skills
Experience with Google Analytics and other relevant tools