Job Description: Social Media Marketing Manager
About Company:
Lakhani Builders is a renowned name in the construction industry in Karachi, known for professional skills, integrity, and excellence for over 25 years. Our team consists of competent engineers and perfect architects who execute their tasks with the highest level of professionalism. Our CEO, a professional Civil Engineer graduated from NED University of Engineering, is the driving force behind our success.
Responsibilities:
1. Develop and implement effective social media marketing strategies to enhance brand visibility and engage target audience.
2. Manage and monitor social media accounts and campaigns across various platforms.
3. Create and curate engaging content for social media platforms, including images, videos, and articles.
4. Track and analyze the performance of social media campaigns, utilizing data to optimize strategies.
5. Collaborate with cross-functional teams to align social media marketing efforts with overall company objectives.
6. Stay updated with industry trends and best practices in social media marketing to keep the company at the forefront of innovation.
7. Respond to customer inquiries and comments on social media platforms in a timely and professional manner.
1. Demonstrated experience in developing and executing social media marketing strategies.
2. Proficiency in social media management tools and analytics platforms.
3. Excellent written and verbal communication skills.
4. Strong understanding of social media platforms, trends, and user demographics.
5. Ability to think creatively and produce engaging content.
6. Strong analytical skills to measure and track the success of social media campaigns.
7. Familiarity with construction industry trends and terminology is a plus.