Job Description
1. Collect data on competitors and market place and consolidate information into actionable items, reports and presentations
2. Perform valid and reliable SWOT analysis
3. Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/banners, content and methods of deal formation.
4. Working with writers, designer specialists to manage the website, blog and social
5. Presenting the weekly marketing and research analysis report to the management.
Job Specification
Required Qualification: BBA / BPA / BS degree preferably in Marketing
Required Experience: 6 months to 1 year or more
Proven market research analysis experience·
Strong communication and presentation skills·
Search engines, web analytics and business research tools acumen ·
Adequate knowledge of data collection methods (polls, focus groups, surveys etc.) ·
Strong analytical and critical thinking