The role would suit someone who is an excellent communicator, with a good knowledge of SEO and Internet Marketing.
This role involves managing a portfolio of clients and improving their website traffic by using techniques including but not exclusive to:
- Keyword research, mapping & categorisation
- On page optimisation and strategy
- Article Marketing
- Site structure
- URL rewrites
- Social media
- Blogging
- Link building.
- An understanding of Paid Search Marketing
- Reporting and analysis
- Managing client comms
- Managing of weekly deliverables and timings
- Supporting in larger-scale projects such as site migrations, data entry etc.
- Preparing SEO best practices and marketing channels integration strategies
- Helping to train and support more junior members of the team