SEO & Wordpress Expert - Team Lead Job in Pakistan
Seers Group , Pakistan

Experience
2 Years
Salary
20,000 - 30,000 PKR
Job Type
Job Shift
Job Category
Requires Traveling
No
Career Level
Telecommute
No
Qualification
Masters
Total Vacancies
1 Job
Posted on
Jul 6, 2018
Last Date
Jul 16, 2019
Location(s)

Job Description

Our firm is seeking a creative SEO expert but with an excellent knowledge of Word Press development that can work with our marketing and software development team to achieve our business digital goals.

Responsibilities and duties:

  • Execute tests, collect and analyse data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyse website analytics and PPC initiatives and campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Optimize copy and landing pages for search engine marketing
  • Perform ongoing keyword discovery, expansion and optimization
  • Research and implement search engine optimization recommendations
  • Research and analyse competitor advertising links
  • Develop and implement link building strategy
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Work with editorial and marketing teams to drive SEO in content creation and content programming
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Job Specification

Qualifications and skills

  • Proven SEO experience with Word Press development level experience.
  • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
  • Solid understanding of performance marketing, conversion, and online customer acquisition
  • In-depth experience with website analytics tools (e.g, Google Analytics)
  • Experience with bid management tools
  • Experience with A/B and multivariate experiments
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Knowledge of ranking factors and search engine algorithms
  • Up-to-date with the latest trends and best practices in SEO and SEM

https://seersco.com/

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