Marketing Expert - Digital
Codestel, Pakistan
Job Description
Marketing Expert, a commercially savvy, forward thinking social media and digital marketing expert with hands on experience in a B2B environment to join our team as Marketing Team Lead. You will know how to get the best out of paid digital channels, have the tenacity to research and follow the right influencers for an insightful social listening campaign and be able to curate and create compelling content that results in increased audience engagement.
Job Specification
Responsible for Digital marketing activities that involves website, newsletter, social media, email marketing, online campaign, etc.
Responsible for all marketing support services, Conferences/Events
To improve the brand image, engagement
Responsible for all digital B2C and B2B strategy for all brands
Uncover consumer insights & deliver innovative digital marketing solutions
Managing external agencies - ensuring all digital platforms are functioning, optimized and updated
Perfect Command on online pitching sales campaigns
Brainstorm new and creative growth strategies
Instrument conversion points and optimize user funnels
Strong analytical skills and data-driven thinking
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points