PURPOSE OF JOB
The SEO will be supporting the CMO in functions of marketing and app search optimization at GharPar Tech Pvt.Ltd
Developing and implementing effective search engine optimization strategies
Coordinating content, design, social media, pay-per-click (PPC) marketing and other activities
Managing offsite and onsite optimization projects and reporting on performance
ACCOUNTABILITIES, RESPONSIBILITIES AND MAIN DUTIES
Build GharPar brand presence on the internet
Develop and execute successful SEO strategies
Conduct keyword research to guide content writer
Recommend technical SEO issues and recommend fixes
Optimise web content, landing pages and paid search copy
Competitor analysis based on their SEO rankings
Direct off-page optimization projects (link building)
Collect data and report on traffic, rankings and other SEO aspects
Work with social media team to optimise campaigns
Key abreast of SEO and integrated trends
Proven experience in SEO or SEM
Experience with HTML/CSS
Knowledge of standard and current SEO practices
Familiarity with relevant tools, Google Analytics, Firebase etc
Analytical mindset with numerical aptitude
Strong organizational and leadership experience
Min 3 years experience in field operations and service delivery