SEO Expert
Cloud Technology House, Pakistan

CTH is a web development company with a development office in Lahore, Pakistan, and a team of around 50, we have managed to achieve a vast global user base (from over 10 countries) within the first two years in the industry.

We are looking for an SEO expert to manage all search engine optimization and marketing activities. You will be managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.

Responsibilities:

• Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns Good grip on google analytics and its complete functions.
• Good grip on google tag manager
• Good grip on google analytics and its complete functions
• Good grip on google webmaster
• Remarketing pixel
• SEO latest techniques.
• Track, report, and analyze website analytics and PPC initiatives and campaigns
• Optimize copy and landing pages for search engine marketing
• Perform ongoing keyword discovery, expansion, and optimization
• Research and implement search engine optimization recommendations
• Research and analyze competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

• Proven SEO experience
• Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
• Solid understanding of performance marketing, conversion, and online customer acquisition
• In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
• Experience with A/B and multivariate experiments
• Knowledge of ranking factors and search engine algorithms
• Up-to-date with the latest trends and best practices in SEO and SEM

Job Rewards and Benefits