Ability to teach how to creates marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules for social media channels, including Face book, Instagram, LinkedIn, Twitter, Snapchat, YouTube.
Knowledge of producing optimized content following search engine optimization (SEO) and pay-per-click (PPC).
Creates content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation.
Analyses and reports audience information and demographics, and success of existing social media projects.
Provides training and guidance to social media and marketing on social media implementation best practices and strategies.
Proposes new ideas and concepts for social media content.
Works with marketing and social media team members to coordinate ad campaigns with social media strategy.
Conducts continuous analysis of competitive environment and industry trends.
Minimum 3 years’ experience in different Social Media Platforms/ media marketing or as a digital media specialist.
Shortlisted candidates will be called for interview and may be asked to give a demo class.
Fluency in Social Media Maketing platforms, Google Analytics, Google AdWords, paid social media advertising, customer segmentation targeting and tracking, community management, and email marketing.
Excellent communication & presentation skills.
Ability to create creative written, graphic, and video content for teaching/training.