Experience of data driven digital marketing - ASO, SEO beneficial but not essential
A good understanding of the mobile gaming market and app stores
Organised, analytical and detail-oriented with ability to work under own initiative
A keen sense for stand out visual communication
Excellent communication skills – both verbal and written (English language)
Energy, drive & an obsession with monitoring and iterating for optimisation
shaping our organic strategy, copy writing, competitor monitoring, industry research, data analysis, reviewing visual communication, and guiding designers in creating engaging and relevant assets. A/B testing will lie at the heart of every new idea, and play a critical role in evaluating changes in order to extract learnings and report on impact. While the ASO manager will report directly to the Head of Marketing, there will direct communications with many levels of senior stake holders within the company; the ability to communicate data heavy test results clearly and confidently is essential.