Marketing Officer
Times Consultancy, Pakistan

Tasks, Duties and Responsibilities:

• Contributing in the implementation of marketing strategies.
• Supporting the marketing manager in overseeing the department’s operations.
• Organizing and attending marketing activities or events to raise brand awareness.
• Plan advertising and promotional campaigns for products or services on a variety of media (social, print etc.).
• Prepare content for the publication of marketing material and oversee distribution.
• Collaborate with managers in preparing budgets and monitoring expenses.
• Conduct market research to identify opportunities for promotion and growth.
• Research and analyses market trends, competitor offerings, demographics, and other information that affects marketing strategies.
• Uses research findings and analysis to provide direction to marketing managers regarding upcoming marketing projects, new products or services, and overall strategy.
• Organize a calendar of marketing events, such as dinners, promotions, exhibitions, product launches, workshops, open days or fundraising activities.
• Write, edit and proofread marketing material for use in different channels.
• Reporting on trends and statistics across all digital media platforms.

Skills and Qualifications Requirement:

• Bachelor’s degree in marketing, communications or related.
• Proven work experience in marketing for a minimum of 3 years.
• Excellent interpersonal skills.
• Solid knowledge of market research techniques.
• Thorough knowledge of social media and web analytics.
• Solid understanding of research techniques.
• Knowledge of MS Office and marketing software (e.g. CRM).
• Creativity and commercial awareness.
• A team player with a customer-oriented approach.
• Understanding of Business Practices, Budgeting, Financial Knowledge.

Abilities:

• The ability to apply general rules to specific problems to produce answers that make sense.
• The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).
• The ability to listen to and understand information and ideas presented through spoken words and sentences.
• The ability to communicate information and ideas in speaking so others will understand.

Work Styles:

• Job requires analyzing information and using logic to address work-related issues and problems.
• Job requires being careful about detail and thorough in completing work tasks.
• Job requires being reliable, responsible, and dependable, and fulfilling obligations.
• Job requires being honest and ethical.
• Job requires a willingness to take on responsibilities and challenges.

Job Rewards and Benefits