Product Marketing Manager - Blockchain
BlocksGenie Technologies, Pakistan

We are looking for a Product Marketing Manager - Blockchain

Responsibilities:

Lead the planning, development, and execution of product marketing initiatives globally for the suites

Develop go-to-market plans including market and competitive analysis, client case studies, market research, product positioning, key benefits, and messaging

Drive creative content and workflow for new marketing material and sales collateral.

Act as the eyes and ears of the product team by understanding the marketing needs of the product and be able to translate that back into thoughtful content, guidance to the product team

Coordinate a cross-functional go-to-market team, including product, business development, developer relations, and sales, to plan and execute the go-to-market strategy

Drive the user acquisition funnel in coordination with these teams

Work with operations, business development, and product development to create collateral such as factsheets, architecture diagrams, pitch decks, personas, case studies, infographics, talk tracks, channel strategy, etc.

Defining and reporting on key product marketing metrics (inputs/outputs)

Perks & Benefits

Time off

We want people to take time off to rest and rejuvenate. We offer a 3-week paid vacation as well as 10 observed holidays by country.

Parental leave

Our parental leave policy offers parents paid time off to spend quality time with family.

Monthly Lunch on us

You'll have a very generous meal budget for you to eat once a month.

Commuting

We offer monthly commuter credits.

Have 4+ years of experience in a product marketing role at a tech company, with a track record of outstanding achievements

Experience, or are familiar with software developers as a target user segment

Excellent listening, verbal and written skills and are able to communicate effectively to a diverse audience with varying degrees of understanding of the company's products and blockchain

Strong interpersonal skills and ability to work with teams to make things happen

Experience gathering and understanding customers’ business needs

Demonstrated success in taking a service-oriented approach and a high level of ownership in the way that you work with others

Experience working in a startup environment where you have had to wear many hats at a time (and those hats may change periodically)

Experience working cross-functionally in a matrix environment and being the connective tissue between many different teams and collaborators

Job Rewards and Benefits