SEO Specialist
Nacirema Creatives, Pakistan

• Development and execution of successful SEO strategies
• Guide content teams through keyword research
• Optimize paid search copy, website content guests blog posts, and landing pages.
• Oversee off-page optimization projects (e.g. link-building)
• Report on aspects of SEO such as traffic and rankings collect data.
• Optimize campaigns through work with social media and digital marketing teams.
• Remain current on SEO trends as well as integrated marketing trends.
• Monitor technical search engine optimization issues and help in fixing them.
• Direct and coordinate content teams in off-page search engine optimization tasks.
• Analyze the insights and create a report on all aspects of SEO including the audience, traffic, views, clicks, rankings, etc.
• Collaborate with the Social Media, and digital marketing teams during the SEO of marketing campaigns.
• Stay up to date regarding search engine optimization and marketing standards.
• Stay abreast of industry trends and keep the development team informed of risks and opportunities that will impact the SEO program
• Ensure that the Company stays focused on SEO activities that have the biggest impact on Natural Search revenue growth targets
• Ability to track and report out on overall SEO performance and the success of specific initiatives

• BSc/BA in Marketing Business or related field
• Proficiency in HTML/CSS
• Experience with SEO reporting
• Professional SEO and SEM Certification is a plus.
• Exceptional knowledge of the latest trends in SEM, SEO Strategies and SEO Best Practices.
• Proficient with Technical SEO, Content Marketing and Search Marketing techniques.
• Knowledge and complete command of web analytics tools including SEMRush, Ahrefs, Moz, Keyword Planner, Google Analytics, Search Console etc.
• Familiar with best project management techniques and practices.
• Outstanding written as well as verbal communication skills.

Job Rewards and Benefits