About Esajee & Co. Wow! What a ride. 1901. Esajee & sons was established in the city of Rawalpindi, Pakistan, during the British rule of the Indian sub-continent. 1965. Esajee & Sons became Esajee & Co. and became one of the first retail food stores in the new city of Islamabad, Pakistan. 1980. Esajee & Co ventured into the imported gourmet food market and expanded its product line to include personal care and gift items appealing to the wealthy and the affluent. August 2007. A second retail store was opened in the affluent Gulberg, Lahore. January 2007. Esajee Solutions was established to deploy and market open source software technology solutions for the retail and trade industry and put the company on a technology driven transformational path. March, 2008. EsajeeUSA was established to consolidate worldwide procurement and shipping operations and expand the product line. August 2009. A third retail store opened in the upscale Defense neighborhood of Lahore. Over the years, Esajee has become a name synonymous with quality, variety and fine customer service.