Branding Coordinator
ARH Global Consultants, Pakistan

Job Description:

• Conceptualize & implement Branding campaign targeting existing and potential customers with a view towards achieving TOM (top of mind) status.
• Create and collaborate to implement all marketing activities including digital, social, ATL/BTL, Influencer, and elevate overall brand health
• Utilize data driven approach to creative optimization for all creative and brand development tasks.
• Formulate and ensure implementation of a branding calendar, encompassing future proposed marketing
• Brainstorm creative content for promotional activities, including but not limited to; Taglines, Ad Copy,
• Ad briefs and social media content targeting word-of-mouth (WOM) and viral marketing.
• Conduct market research in order to integrate in demands trends and industry best practices with broader brand identity.

Candidate Must:

• Have exhausted understanding of marketing elements and research methods & analysis.
• Be well organized and detail oriented
• Possess exceptional communication and writing skills.
• Tie in commercial awareness patterned with creative mind.
• Familiarity with latest marketing trends and best practices.
• Ability to plan and execute business strategies.

Skills

• Critical thinker and problem-solving skills.
• Team player.
• Good Time management skills.
• Strong communication, negotiation, and interpersonal skills.
• Self-motivated and driven.

Job Rewards and Benefits